AMP 425 Week 6 Marketing and Distribution Channel Letter
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Details:
This assignment
challenges the student to think creatively.
The deliverable is a
single-page letter addressed to a hypothetical website development company.
Place yourself in the
role of a marketing executive in a hypothetical firm who is launching a new
product that needs to be marketed.
Your firm has agreed
to hire a professional website development company to market your product. The
website developer needs the following information:
·
A brief description of
the product
·
A description of the
market channels
·
A description of the
distribution channels
APA format is not
required, but solid academic writing is expected.
This assignment uses a
grading rubric. Instructors will be using the rubric to grade the assignment;
therefore, students should review the rubric prior to beginning the assignment
to become familiar with the assignment criteria and expectations for successful
completion of the assignment.
You are required to
submit this assignment to Turnitin. Refer to the directions in the Student
Success Center. Only Word documents can be submitted to Turnitin.
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